Social media is presenting a new way for businesses to market.
These days, businesses are finding their customers on Facebook. Brands and companies have been using Facebook to engage their customers and win new ones. It helps them market more and sell their products easily. What’s more, it gives them a new channel for customer service and market research.
If you are thinking of amping up your Facebook page, then start with your Welcome tab. This is the first thing that your customers would see and it is very important in helping them decide whether to like your page or not.
Great design can help you win more likes among your customers. The same design principles that govern successful websites and good call-to-action pages also apply to Facebook welcome tab graphics, with a few tweaks.
Here are the things that you should do to create effective Welcome tabs for your Facebook page.
1. Don’t Forget the Arrows.
Just like any other call to action page, arrows direct the visitor’s attention to where you want it. On Facebook, that is certainly the Like button. Use arrows to subtly tell your customer to like your page.
2. Don’t Forget Your Branding.
Like your website, brochures, pamphlets, flyers, and any marketing material you may have, you should also keep your branding in mind when designing a Facebook welcome page .
Make sure that you communicate what your brand stands for clearly.
3. Flaunt Your Products.
Although a lot of social media experts are quick to tell you that you should not use your social media properties to sell, there really is nothing wrong if you want to welcome your customers to your Facebook page by giving them a taste of your products. Product shots are a great way to use your Facebook page, especially if you have a great looking item, or a recently updated and improved one.
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