Our services
Near-Field Communication to Trump on QR Codes in the Future
Because of the similarities between QR codes and near-field communication technology, it is impossible for people to avoid comparing them. Both are very easy ways to bridge offline marketing materials with online resources. They can help us save space while also giving out more information about our products and services.
This is the best thing about living in today’s world. We have a choice on which technology we are most comfortable with and which is easier for us to use.
If you want to get more information, news and updates about NFC technology, do check out our sister site, NFCMe.com.
MediaPost.com is the latest to come out with their predictions for both NFC and QR codes. MediaPost is painting a rosy future for NFC while basically saying that QR codes are not going to be adopted widely.
MediaPost.com cites a Yankee Group report showing that QR codes will only be scanned by 8% of all mobile subscribers, with this number falling to only 5% by the year 2015.
This is because a lot of people are not even sure about what QR codes do and what to do with them. There is also the question on whether QR codes are secure because of largely undetected website redirection.
These are just two reasons why near-field communication is a better alternative. It is a simpler technology and transmission is usually secure. This is also because of the short distance necessary to access an NFC smart tag.
If you want to get a more in-depth comparison between these two technologies, BeQRious.com has a series of articles doing just that.
- Near-Field Communication and QR Codes… FIGHT!
- Near-Field Communication and QR Codes… The Next Fight
- Near-Field Communication and QR Codes… Who Wins?
We still stand firm, however, that while these technologies have their similarities and differences, there is no reason why they should be pitted against one another. As a marketer, you could benefit from using both technologies, and you really don’t have to choose one over the other.
Similar to you having a Facebook like page and a Twitter account, using both NFC and QR codes make sure that you have the capabilities to reach a bigger part of your customers!
More articles in this topic
The A-Team Home Improvements Company’s QR Move
As the world continues to marvel at, explore and criticize the use of QR Codes as marketing tools, yet another American company have started to promote its business with a QR Code. A Louisiana home improvement company A-Team Home Improvements Company, have apparently fallen under the spell of this amazing technology too. While the way [...]
Read moreQR Code Briefs: More of What’s Happening to QR Codes
Applied DNA Sciences Uses QR Codes for digitalDNA Applied DNA Sciences has come up with digitalDNA, a tool that helps you authenticate products with a unique botanical DNA to prevent counterfeiting. It has a tremendous impact and a lot of uses, but there’s a problem: you would need a special scanner to decode the unique [...]
Read morePostal Service Offering Discount For Using QR Code In Mails
It is a no brainer that the postal departments from all around the world are suffering from low volume of mails. Not only are people sending emails now, they are completely online on their mobile phones, utilizing instant messaging systems to stay in touch with their friends and family members. With such instant means of [...]
Read moreCategories
Google Android news and discussion.
Deliver latest top technology stories and breaking IT news
Near Field Communication (NFC) news, ideas, projects and technologies.
QR Code, Datamatrix and other two dimensional barcode news and analysis.
Tips, advices, how-to's and DIYs for the latest technologies.
Leave a Reply