QR Codes QReeps Up On Korea
Despite having very different views on the entertainment, political and social front, Koreans are finally adopting Japanese-based technology called the QR Codes. This adoption could be due to the high number of Koreans changing their conventional hand phones to smart phones (like Blackberry and iPhone). They have finally seen the light – that QR Codes can readily give them the connection with their customers that they are consistently looking for.

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When you think about it on a deeper level, the idea is quite genius. I mean, people are naturally curious about things that they see...people, objects or just about anything that they come into contact with.
If you knew American Idol, you would know Simon Cowell. If you know Simon Cowell, you would know that he is deeply associated with Syco Music, a Sony Music division that deals with and finds their artistes in through reality TV.
The US Open of Surfing is a surfing event sponsored by Hurley International and it was reported that more than half a million young Americans took the opportunity to hit the waves during the event. As you scan the crowd, you will see that they share two common interests. One, the love for the sun and sea. Two, their love for online social networking and mobile networking tools.
If you walked around downtown in Napa Valley today, you might chance upon the ARTwalk. The ARTwalk is currently attracting tens of thousands of foreigners, holiday-goers and art lovers from all around the world. The wonderful event uses, mostly, conventional media to popularize the event, drawing attention it, calling it the 'Celebrating the Napa River' which has a very touristy feel to it.

